6 Weeks to a More Resilient Sales Team
Sell STRONGER
Sell Stronger is a 6-session virtual sales program for teams at every stage — built to raise close rates, grow deal sizes, shorten the sales cycles, and develop your teams’ emotional resilience that makes all of it sustainable.
Most sales trainings teach the specifics of the products and services.
SELL STRONGER teaches the mindset tools and sales strategies required for high performing teams.
I was invited to speak at a sales team's growth offsite to talk about emotional resilience – the side of sales often nobody is training for. The response in that room was something I won't forget.
After seeing an instant change in their team, the SVP of Growth asked if I would build an ongoing program for his entire sales team that dug deeper into the emotional side of sales and Sell Stronger was born.
Sell Stronger was born from a single conversation.
What I knew going in — and what the room confirmed — is that what most sales teams need is not another skills training. They need a program that addresses the inner game: the emotional resilience that determines whether a rep performs through a hard moment or collapses under the pressure.
“I give my highest recommendation in working with Nadene and her organization for any sales teams that are looking to extend to the next level.”
- David Drap, Senior Vice President of Growth at First Stop Health
Who SELL STRONGER is for:
Sales leaders who know their team is capable of more
The rep who backs off under pressure instead of holding their value
The rep who defaults to a discount instead of defending the offer
The rep whose pipeline is thin and confidence is thinner
The tenured rep whose ready to take their sales to another level
Sell Stronger Sales participants report closing new deals using skills from the program, uncovering new opportunities, plus having a clearer pipeline strategy AND:
66%
of participants stopped themselves from discounting unnecessarily
83%
of participants reported more confidence under pressure
87%
of participants used a Sell Stronger skill in real conversation
How it Works:
Each session is 30 minutes, virtual, and structured around a proven format focused on intentional pausing, sales teachings with key insights, a Sell Stronger skill of the week to implement immediately, and a closing reflection.
The result is a team that doesn't just bounce back from hard moments — they perform through them.
Sample Session Topics:
Closing with Confidence - Getting from Almost to YES
Shortening the Cycle - What's Slowing You Down and How to Fix It
Own Your Value - Stop Discounting, Start Defending
What participants are saying:
“This is a great opportunity to let your guard down, get real about what you are feeling when under pressure or feeling frustrated with how your sales pipeline is going.”
“It is exactly what it says it is. Helps you Sell Stronger. By making small tweaks in your everyday behaviors and learning how to notice them so you can pivot is so valuable in what we do!”
“Sell Stronger is a must. Nadene just thinks differently and challenges the status quo”
About Nadene
Nadene Cherry is a four-time President's Club award recipient and former enterprise tech sales executive who grew a book of business from zero to $60 million in annual revenue. In 2008 she began a mindfulness practice — and watched her sales double and has since led mindset and performance programs for companies including Deloitte, Salesforce, Microsoft, and PWC.
Sell Stronger is the program that brings her full story together — the sales executive and the mindfulness practitioner — in one curriculum built to change how your team performs. It was born from a real room, a real response, and a real ask for more